“The segment of cluster tomatoes, after a long parenthesis in favor of small berries, in recent years is reliving a new season of enthusiasm for consumption. It is appreciated by growers and, as mentioned, by those consumers who are oriented towards a tomato perceived as adhering to the Italian culinary tradition, both in Italy and abroad. […]”

“Certainty. That’s what I would answer if they asked me: “What does the production sector need most at the moment?” says Maury Fernandez, General Manager at Harmoniz Ibérica. “We closed a campaign in which we produced less, and we saved ourselves because we sold well. “We closed a campaign in which we produced less, and we saved ourselves because we sold well. […]”

“Midres and Basoche are probably the two most interesting varieties of the 2023 Harmoniz’s tomato range suitable for the winter cycles. “Says Giuseppe Busacca, Product Development Harmoniz Italia, and adds: “Resistance contributes to the success of these varieties: a very complete package […]”

“Harmoniz Ltd., a global seed company known for its differentiated tomatoes, is thrilled to announce the acquisition of Plant Factory Netherlands. Previously owned by WPK, which distributes Harmoniz seeds in the Netherlands, this strategic acquisition marks the establishment of a new company entity, Harmoniz NL, in the Netherlands and heralds Harmoniz’s expansion into the Northwest Europe heated greenhouse crops market.” […]

“By applying advanced technologies, and intensive team dedication, we are close to offer to the grower’s resistant versions of the best varieties of Harmoniz’s known portfolio. The same varieties that were known for their yield, quality and adaptation to the growing condition with the security of certified ToBRFV resistance.” […]

“As producers in the Pachino area, we have a big responsibility, because we export products of excellent quality and keep up the good name of made in Italy products by means of the tomatoes we produce,” says Sammy Lauretta, owner of the Lauretta Salvatore farm, in a testimony obtained directly from the fields by Harmoniz technicians. […]

“There are challenges to solve beyond yield, pathogen resistance and maturity” – says Fernandez – “Shelf life, taste, nutritional values, freshness and attractiveness of the product, to name a few. We have been working hard for years to face the agronomic challenges without ignoring the post-harvest ones, in an increasingly segmented market that demands more flavor, conservation and consistency on the shelf.

“There are challenges to solve beyond yield, pathogen resistance and maturity” – says Fernandez – “Shelf life, taste, nutritional values, freshness and attractiveness of the product, to name a few. We have been working hard for years to face the agronomic challenges without ignoring the post-harvest ones, in an increasingly segmented market that demands more flavor, conservation and consistency on the shelf.

Newly born from the merger of the Israeli companies Nirit Seeds and Tomatech, the international seed company Harmoniz, preserve the legacy of leading company in the development of innovative, flavorful and virus-resistant tomato varieties, such as ToBRFV, thanks to the synergies of its excellent and experienced teams, its advanced R&D capabilities, molecular technology and breeding techniques, and its marketing channels worldwide. […]

After the appointment of Saro Tumino as the new general manager for Italy, international seed company Harmoniz – which was recently created from the merger of TomaTech and Nirit Seeds – continues to demonstrate the high strategic value of the Italian table tomato market. This time, the company is presenting its new range of commercial and pre-commercial tomato varieties resistant to ToBRFV. […]

Harmoniz Ltd announces the appointment of Saro Tumino as the new General Manager of Harmoniz’s Italian subsidiary and Stephan Vonk in the position of Area Sales Manager of North America (USA and Canada). These appointments follow a few months after its official launch at Fruit Logistica 2023, as the Israeli greenhouse seed breeding company was formed by the merger of TomaTech and Nirit Seeds in 2022.[…]

According to research published by Eurostat, only 12% of the EU population consumed the recommended minimum of five portions of produce daily, partly because of the poor taste of the produce. Israeli greenhouse seeds developer Harmoniz is using cutting-edge molecular biology and breeding technologies to bring tomatoes with superior flavor, long-lasting freshness, and high resistance to viruses to the world’s supermarkets. […]

To confirm its leadership in tomato crops, exemplified by varieties that stand out in the Spanish market such as Korino, Cosmostar, Dormaplum, Ultiplum – among others – the merged company maintains its commitment on innovation and diversification, both at the agronomic level – introducing resistances such as the ‘Rugoso virus’ (ToBRFV) – and in terms of “quality”, to be understood as harmonies of flavors, shapes, colors and nutritional properties offering a superior consumer experience. […]

Global greenhouse seeds developer Harmoniz is making its debut after concluding the legal processes of the merger of TomaTech, a seed breeding company, and Nirit Seeds, developers of some of the most successful hybrid vegetable seeds in the market. The rebranded company leverages the companies’ molecular biology and breeding technologies to create tomatoes of uncompromising quality. Harmoniz debuted its new brand at Fruit Logistica 2023 in Berlin, which took place between February 8th and February 10th.[…]

“The new company will benefit from significant synergies and unique R&D capabilities that will drive accelerated growth in the global vegetables markets.” acquired and merged at a value of over $60 million A new global vegetable seeds company is born Zion Cohen and Dr. Favi Vidavsky | Photo: Aharon Gedalia Boaz Fibishevich and Hannah Selvirt […]